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Returns & right of withdrawal.

As a customer, you always have a 14-day right of withdrawal according to the Distance and Home Sales Act. The cancellation period starts from the day you received the item. However, one condition is that the product is unused, undamaged and sent to us in its original packaging, and that user instructions, warranty brochures and other labels are returned. You are responsible for returning the products to us as soon as possible. If goods you return under your right of withdrawal are not in salable condition, we will not accept your return. You are responsible for the cost of returning products unless it applies to a Defective product / Warranty, then see further instructions below.

When will my return be refunded?

Refunds are not processed while the return is in transit. After we receive the return, in good condition, we can process your return. If you have received confirmation that we have received your return, please double-check first with your bank or selected payment service, before contacting our customer service.

If you want to return an item to us, do as follows:

Send an email to and explain what you want to return and why, along with your name, contact information, and order number.

Everything must be well packaged with original packaging and labels/tags intact and must be sent by trackable shipment delivered by delivery to our warehouse address below.

ATTENTION! If your reason for return is Defective Product/Warranty, then wait for an email from us with a return shipping slip as we will cover that cost.

This return handling only applies to goods purchased directly from Guideline Sweden AB via our website. Guideline products purchased via a physical store or online via one of our retailers must be returned to that point of purchase.

Goods sent against cash on delivery to us will not be collected.

  • Guideline AB

  • To: Returns

  • Fabriksstråket 11


  • Phone: +46 (0) 31 92 36 50

  • Email:

Since 1993, knowledge and passion have been reflected in each of our products. We are dedicated to meet the high expectations of the modern fly angler with lesser impact on nature, while giving rise to everlasting moments by the water.

Because, at the end of the day, It’s all about the experience.