The Guideline Loft Jacket is a lightweight, wind-resistant, and packable layer for fishing and everyday wear. Made from recycled materials and insulated with Guideloft™, it provides warmth, comfort, and practical features. It packs into its own pocket for easy storage.

Our model measures 183cm/80kg (6'0"/176 lbs) and wears size M

The Guideline Loft Vest is a lightweight, windproof and packable layer for fishing and everyday wear. Made with recycled materials and Guideloft™ insulation, it offers core warmth, smart features and freedom of movement. Packs into its own pocket.

Our model measures 183cm/80kg (6'0"/176 lbs) and wears size M

ULBC Tactical Jacket is ultralight, windproof and highly breathable for hiking and fishing. Tightly woven bluesign®‑certified nylon fabric blocks mosquitoes without chemicals, dries fast and resists abrasion. UPF 50+ sun protection and generous storage with vertical zip pockets, Hypalon docking station and neck D-ring makes it a great garment for fly anglers on the move.

Our model measures 183cm/80kg (6'0"/176 lbs) and wears size M

The Guideline Experience Waterproof Waistbag 5 is a durable, waterproof waist bag designed for anglers. With smart storage, a 5-liter capacity, and exceptional comfort, it’s perfect for long days by the water.

Tough, large bag for storing everything from tippet spools, reels and fly boxes to computers, cameras and food.

A classic six-panel, low-profile cap made of durable 100% cotton twill. Perfect on and off the water, it features an anti-glare brim underside, rugged patina over time and adjustable metal buckle.

This wool terry sock is made for fishing in cold water environments. A natural quality of wool fibre is that it stays warm even when it gets damp by condensation. By using terry loops on the inside, it gives the sock a layer of insulation / ventilation of air between your feet and the shoe. It can be used as a single sock, but also as an additional layer together with a thinner liner sock.

Comfortable and quick-drying long-sleeve shirt with a hood, designed for the active fly angler. The shirt provides strong sun protection with UPF 50+, and features a plant based HeiQ Mint™ odor control. Elastic thumb grips prevent the sleeves from riding up.

Our model measures 183cm/80kg (6'0"/176 lbs) and wears size M

Comfortable and quick-drying long-sleeve shirt with a crewneck collar, designed for the active fly angler. The shirt provides strong sun protection with UPF 50+, and features a plant based HeiQ Mint™ odor control. Elastic thumb grips prevent the sleeves from riding up.

Our model measures 183cm/80kg (6'0"/176 lbs) and wears size M

NT11 Switch fly rods are the result of taking advantage of the very latest and most sophisticated state of the art graphite materials used in the aerospace industry today.

Light, thin, and competition-ready—this Euro Nymph line minimizes sag and drag for precise control and strike detection. With a 0.57 mm diameter, floating PVC coating, 12 lb core, dual loops, and phthalate-free formula, it’s built for performance and longevity.

The Guideline Scandi fly reels are precision-engineered for modern migratory fly fishing, featuring high-torque titanium drag systems, deep large-arbour spools, and ultra-smooth braking performance. Designed in Scandinavia and built for power, balance, and control in every fight.

The Guideline Scandi fly reels are precision-engineered for modern migratory fly fishing, featuring high-torque titanium drag systems, deep large-arbour spools, and ultra-smooth braking performance. Designed in Scandinavia and built for power, balance, and control in every fight.

The Guideline Driva Zip wader is made from smooth and soft recycled polyester, offering durability and comfort for active days on the water. With excellent breathability and waterproofing, it features a DWR with no intentionally added PFAS and an easy-to-use TiZip® MasterSeal zipper. Its functional design ensures comfort and performance while aiming to reduce its environmental footprint.

Our model measures 184cm/78kg (6´1"/172lbs) and wears size M

Classic Trout WF is a series of well-balanced fly lines that covers more or less everything a trout angler needs. With a universal taper and an extensive density range, this is truly a great all-round series of weight forward trout lines for anglers at all levels.

This Neck Gaiter is a versatile, seamless garment made from 100% Repreve® recycled polyester. Soft and comfortable, it offers UV protection and insulation, keeping you cool in summer and warm in winter. Wear it as a neck gaiter, headband, or face mask for all-season protection and style.

The NT11 Trout fly rods are designed to be superb all-round fishing rods suitable for fly casters at all levels. Treating yourself to an NT11 technology rod guarantees a high-end experience.

The Embrace 9' #5 Fly Fishing Kit is the ultimate all-round setup for trout, rainbow trout, and grayling. Designed for versatility, it excels in dry fly fishing, delicate presentations, nymphing, and casting light streamers. With a perfectly balanced rod, reel, and line, this fly fishing outfit ensures effortless casting, making it an ideal choice for both beginners and experienced anglers.

This light double hand fly fishing combo is the perfect choice if you are going for migratory fish such as salmon, sea trout and steelhead in small to mid size waters. The rod and reel outfit, together with our shooting head system is both very “easy to cast” and versatile setup.

Carry the gear your way with the Experience Chest Pack. Lightweight, eco-friendly, and highly versatile, it offers five different wear options, thoughtfully organized compartments for all your equipment, and smart attachment to waders, vests and backpacks.

The Aeon Fly Reel combines timeless design with modern innovation and a state of the art drag system. It is a perfect fusion of beauty, durability, and performance, delivering both style and function on the water.

The Aeon Fly Reel combines timeless design with modern innovation and a state of the art drag system. It is a perfect fusion of beauty, durability, and performance, delivering both style and function on the water.

The Guideline Wool Fingerless Gloves keep your hands warm, even in wet conditions. With a high percentage of wool together with a balanced mix of elastic materials give them a snug, tight fit and warmth in all conditions.

The new Classic Scandi body is definitely our most “easy to cast” multi tip shooting head so far. With a perfect mix of lengths, weights and densities you will cover any situation you might face by the river.

Waterproofing the fly pre fishing gives a longer lasting effect on the floatability and the revitalizing process after you had a fish on. It has a special non-toxic formula developed for pretreating your fly home.

The Reel Bag keeps your reels, fly lines, fly boxes, and accessories organized and protected. Featuring a sturdy frame and soft padding, it offers adjustable dividers for customization and mesh pockets for safe storage.

The NT11 Trout fly rods are designed to be superb all-round fishing rods suitable for fly casters at all levels. Treating yourself to an NT11 technology rod guarantees a high-end experience.

The Guideline LPX Tactical features a brand-new, unique, lively casting, and fishing experience. The C.A.P M4.0 technology enables us to construct ultralight fly rods that possess the connection, power, stability, and smoothness you dream of in a trout rod.

The Elevation series is a super light and smooth medium fast action range of rods. Designed for anglers at all levels. Utilising sustainable production and eco friendly components.

Guideline LPX Coastal is the next generation fly rods for coastal & tropical fishing featuring environmentally friendly, high-end components and production processes.